Executives are often asked to make critical choices based on gut feel. Even an experienced engineer would not attempt to build a sound bridge this way, and the executive, even one with a great education and lots of experience, should not be expected to arrive a sound decisions this way either. Like a sound bridge design, a good decision needs to be properly engineered; it is naive to guess the answers directly.
Thus, the optimal prevention and treatment of AD and MCI (mild cognitive impairment) may ultimately be informed by the precedents set during development of successful therapeutics for other chronic illnesses such as cardiovascular disease, osteoporosis and cancer. Although the development and optimization of systems of therapeutics would require radical modernization and streamlining of the current complex structure involved with drug development, approval and administration, the increasing gravity of the failure to develop effective therapeutics for Alzheimer’s disease argues that such therapeutic systems should be considered thoughtfully.--Bredesen 2013
Put these developments together with tools like the New York Times’ “You Draw it!” visual relationship drawing widget and all the players in the emerging Decision Intelligence ecosystem, and we can see how the pieces fit together to form a new machine. It’s not just automated systems, but humans in the loop solving problems that go beyond sales and marketing.